Lessons from a Reluctant Entrepreneur with Mike Konrad

With 80% of new businesses seemingly destined to fail, the odds are stacked against most entrepreneurs. But today’s guest is on a mission to shift that equation. From overcoming financial hardship and a lawsuit that nearly bankrupted him to reshaping his leadership style and creating a winning team culture, today’s conversation is all about what it takes to build andscale a thriving business.

Mike Konrad is the founder and CEO of Aqueous Technologies, a public speaker, podcast host, and author of The Reluctant Entrepreneur. Mike shares his 40-year journey in the electronics manufacturing industry, from leaving his corporate job in the early 90s to create an innovative business through dedication and a core belief that reliability matters.

In this conversation, you’ll hear how Mike navigated the operational challenges of entrepreneurship and underwent a profound transformation as a leader. He shares how building a sustainable company required evolving from naivety to knowledge, from arrogance to savvy, and frompoor risk assessment to awareness. 

One of his biggest breakthroughs came when he recognized the need to set aside his ego—the very trait that helped launch the business—to empower others, hire smarter, and scale with intention.

In this podcast interview, you’ll learn: 

• Why the traits that help start a business often sabotage its long-term growth.
• The costly lawsuit that nearly ended Mike's company—and how his ego and tenacity helped survive it.
• How naivety and bad risk assessment fueled his early success.
• Why company culture and team fit are critical for new hires in a growing company.
• How counterintuitive ideas from a mentor helped shift his mindset and achieve greater success.

Interview Resources

• ‍Mike Konrad‍
• Mike Konrad on LinkedIn‍
• Aqueous Technologies‍
• The Reluctant Entrepreneur Podcast‍
• The Reluctant Entrepreneur: Anatomy of a Business Startup From Uncertainty to Unstoppable by Mike T. Konrad

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