049: How to Train Your Mind & Memory at Any Age with Chester Santos


We’ve all been there: you’re at a business conference or a dinner. You get introduced to a handful of people, you introduce yourself, you hear their names, and within two minutes, you completely forget all of them. 

One person who hasn’t had this problem for years is Chester Santos. Chester won the US Memory Championship over a decade ago and has spent the last 15 years training individuals, business owners, and executives how to use simple tips and strategies to remember names, information, and even entire presentations without notes. You don’t need any innate talent for memorization to be great at it – you simply need to spend a little bit of time training this muscle. 

Today, Chester joins the podcast to share and demonstrate tactics you can use right now to improve your mind and your memory. 

In this podcast interview, you’ll learn: 

  • Why anyone can develop a powerful memory with practice – and why Chester says he was merely “above average” when he first learned about the US Memory Championship. 
  • The proven framework Chester uses to memorize over 200 names in a matter of minutes when he walks into a room – among many other things. 
  • The three principles that make every memorization technique work.
  • How our dependency on digital tools affects our memory and creates a massive business opportunity for people with memory skills. 
  • How Chester has pivoted his business (and his techniques) in response to the COVID-19 pandemic. 

Interview Resources: 


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